Some of our best work is done over a good meal. In January 2014, Mike and I went out to eat with one goal: come up with a cool business card idea for Caravan. We wanted something that showed that the printable downloads we offer at Caravan are fun and clever. Our letterpress printer, Leland Rowley of Rowley Press had jokingly challenged us to design a card featuring a rocket and a llama. We started dinner laughing at this joke, and tossed around several ideas that had nothing to do with rockets. We knew we wanted the card to be interactive and have a moving part in some way. Once we landed on the idea of having a spinning disk, we simply needed to figure out what illustration could make sense with a spinning disk… and arrived at a man (and a monkey) floating around inside of a rocket. Full circle.